Top

Napster Acknowledges Yahoo is Cheaper

May 17, 2005

Interesting news from the Napster camp.

Reuters reports that Napster CEO Chris Gorag told fund managers yesterday that they do not plan to cut their subscription prices in the face of Yahoo’s new offering.

“We are not positioning our product as a discount product. I think
Yahoo has,” said Gorog, referring to advertising in the Yahoo service.
He was speaking to fund managers at the J.P. Morgan technology
investment conference.

Hmmm… Okay, so they both offer essentially the same service, Napster claims to have a million tracks, Yahoo claims over a million. Napster is $10 – $15 a month, Yahoo is $5 a month.

So they’re a discount service — yet there seems to be no differentiation, other than they’re cheaper. Tough choice.

I’m not going to be using either any time soon (another good reason to own a Mac), but if I was shopping for this service, this looks like an enormous no brainer.

Let’s see, that’s two lives down for the cat with the headphones, right?

Weblog Services

February 11, 2005

There are a lot of good reasons to include a weblog into your business site.  Many of these advantages go out the window if you use a weblog service instead of making it an integral part of your site.  Nevertheless, many people use them.  If you’re considering doing so, here are the leading candidates.

Read more

Microsoft Search – Now Live and Direct

February 1, 2005

Microsoft officially launches their new search engine — how are your results?  Thus far, I’m seeing about 30% more traffic from Microsoft Search than from Google.

Read more

Google, “nofollow” and Comment Spam

January 19, 2005

The ‘net is all a-buzz with word of a new initiative by the Google, MSN and Yahoo search teams to “eliminate” comment spam from blogs.  What does this mean to you?

Read more

Are you choosing keywords properly?

January 17, 2005

One of the easiest ways to get the search results you want is to keep your keywords in mind when you’re writing content for your small business web site.  How do you know for certain that you’re selecting the right keywords?

Read more

Listing Your Site On Open Directory

December 13, 2004

Most people are familiar with with the Yahoo Directory. Although Yahoo has recently removed their directory from their front page (in favor of promoting some of their other two bazillion projects), for a long time the hierarchical directory was one of the most familiar sites on the web. A listing on the Yahoo directory can still send a respectable amount of traffic, but their change to paid inclusion has made getting listed an expensive proposition.

The Open Directory Project (aka “DMOZ”) represents an excellent free alternative to paying for a Yahoo listing. An “open source” community-edited service, Open Directory has grown larger than Yahoo’s aging offering. Since many “portal sites” and “start pages” include the Open Directory listings as their own Yahoo-like service, a good listing on the Open Directory can often directly send more qualified traffic than an equivalent listing on Yahoo’s directory. There is indirect value to be had as well — most search engines add “weight” to a site as a result of it being listed in the Open Directory, causing it to appear higher in search result rankings. This sends even more qualified traffic.

Read more

Bottom